Tutor type: Music Business Tutors

Richard Connell

Joining Metropolis in 2017 as CEO, Connell has taken charge of Europe’s largest independent recording complex. Immediately, he set about returning the studio to what it does best by concentrating on its core business of recording, mixing, and mastering. This has reaped huge rewards and reminded the music business what Metropolis does best: putting the artist first. Always.

Prior to joining Metropolis, Connell spent nearly 30 years working in record labels, both independent and major, from a Parts Assistant at Mushroom Records all the way to Chief Marketing Officer of Sony Music and MD of Epic Records and Associated Labels. Working with artists as diverse as Beyoncé, Bob Dylan, Kasabian, Kings of Leon, One Direction, and the Foo Fighters, his career has been hallmarked by a simple, determined focus on bringing the commercial and the creative together.

Dave Tyler

Dave Tyler brings a wealth of experience to ACM, encompassing roles as a freelance bass player, touring artist, business director, and CLOCK Sector Expert and Peer Reviewer. Dave specialisation lies in the Masters program and the business pathway for undergraduates. With 15 years of international touring experience and tour management responsibilities, Dave has a deep understanding of the music industry. Dave has also showcased his talents as a songwriter, designer, and business director with his band, Bare Jams. As a CLOCK Peer Reviewer and creative industries bootcamp leader, Dave is committed to fostering growth and innovation in the industry. At ACM, Dave emphasises the importance of collaborative, networking-focused learning. Dave’s top tips for students include building a strong network, utilising ACM’s facilities, and leveraging the diverse expertise of faculty members to maximise learning opportunities.

Gemma Lawler

Gemma Lawler, specialising in Performance, Songwriting, and Business at ACM, boasts a diverse professional background as a vocalist, multi-instrumentalist, songwriter, independent artist, entrepreneur, and event promoter. As the vocalist of progressive metal band Dakesis and the parody tribute band “WomenOwaR,” Gemma brings extensive experience to the table. With 20 years of vocal coaching under their belt, Gemma co-directs Birmingham Rockschool and co-owns CapsaArx Studios and CapsaArx Music. Additionally, Gemma serves as a promoter for Metal 2 the Masses Birmingham and Power Metal Quest Fest. ACM’s vibrant community of talented students and staff stands out as the best aspect of the institution. Gemma’s advice to students emphasises networking, communication, scheduling, planning skills, and the importance of seizing opportunities through workshops, masterclasses, tutorials, and Industry Link.

Amie Chatterley

Amie Chatterley brings a diverse background, including roles as a bassist, event manager, and business owner. As the Business Pathway Leader & Foundation Programme Leader at ACM, Amie guides students in music business and event management. Amie’s credits include performing with bands and directing events like Power Metal Quest Festival. With a BA(Hons) in Performance Industries and a DipHE in Mental Health Nursing, Amie offers depth to her expertise. Amie values ACM’s focus on real-life projects, stating, “We’ve created a creative industry hub where students work on real projects.” Amie’s top tips for students stress networking, pushing boundaries, and mastering time management.

Matt Russell

Matthew Russell brings a wealth of experience from their dynamic career spanning the heart of the music industry. From studying acoustics in Birmingham and Manchester to working with iconic artists like Coldplay and Blur at Depot Studios in London, Matthew’s journey has been illustrious. As the founder of Cato Music, he revolutionised the touring landscape and pioneered the world’s first roadie school in collaboration with ACM. Now leading ACM’s Live Production Degree programme, Matthew specialises in live sound engineering, event management, and tour management, among other areas. Matthew’s credits include roles at Universal Music, NASA, and hosting top-ranked podcasts. Matthew finds joy in witnessing students’ growth from sixth form to touring professionals, making ACM a rewarding environment. Matthew’s top tips for students stress maintaining peace of mind, commitment to goals, and effective time management.