The Business and Innovation Study-Route Archives - ACM

The Business and Innovation Study-Route

Inspire. Innovate. Become tomorrow’s Music Industry Executive.

The Business and Innovation study-route provides its students with the skills, knowledge and experience necessary to change our music and creative industries for the better ; as managers, leaders and entrepreneurs. Covering a broad range of content relevant to the wider creative industries, too, students can supplement foundational knowledge in the areas of Artist & Repertoire, Business Management, Marketing, Law & Contracts, Live Events Management and Entrepreneurship with topics such as Consumer Psychology and/or Music Journalism depending on their interests and career aspirations. All students on the Business & Innovation Study-Route must study the following modules in addition to the mandatory modules of the Music Industry Practice programme.