16 Nov 2009

Camilla Kerslake Chosen as the Voice of Christmas for Waitrose

ACM Vocal and business student Camilla Kerslake has been chosen as the voice of Christmas this year by supermarket giant Waitrose for their Christmas 2009 campaign.

As part of a deal to promote her self titled new album, the TV ad campaign, developed by ad agency MCBD, features Camilla’s version of the hymn “How Can I Keep From Singing?“.

To tie in with the partnership with the food store, Camilla will also be performing at a number of Waitrose-backed food events including the Taste of Christmas Festival, while her album will be promoted in-store.

Camilla shot to success when Take That frontman Gary Barlow signed the star to his new label Future Records.

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