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Music Business MasterclassesIn addition to the lectures, lessons, one to one tutorials and extra-curricular classes we run throughout each term, we invite various musicians, music professionals and artists to come in and talk to our students. With each discipline benefiting from both subject specific events, such as lectures from renowned players, producers or managers, as well as cross discipline masterclasses from some of the top names in the world, students benefit from a wealth of experience and advise. It’s also a great opportunity to see some fantastic performances in an intimate setting! 
There are supergroups, and then there are Producers, arguably the most successful line up of musicians and producers ever. Lol Crème – ex-member of brilliant ’70s pop group 10cc and one half of hit-makers and production/video duo Godley & Creme. 
Super producer Trevor Horn took time out of his busy schedule to speak to budding musicians about the trials and tribulations of today’s music business. Students were presented with a rare opportunity to speak to the esteemed producer about the process of record making and how to work with artists. As well as producing such hits as » more 
Lindsay Armaou-Brennan and Keavy Lynch of pop band B*Witched popped into the Academy to offer up advice to students on their future careers within an industry that is notoriously easy to get lost in. Pictured here with ACM’s Chris Parles, the duo talked about the pitfalls they faced in one of the UK’s biggest names in the 1990′s and how they » more 
Wheatus front man, Singer/songwriter Brendan B. Brown (pictured here with three of our students) took time out of his busy schedule to speak to musicians about the trials and tribulations of today’s music industry. Students at ACM were presented with an opportunity – to speak to the New York born musician about what really happens in today’s music industry. » more 
The Academy of Contemporary Music was honoured by the presence of legendary music producer and pop impresario Pete Waterman. Pete, who manufactured hits for some of the music industry’s biggest names in the ’80s, including Kylie Minogue, Dead or Alive, Stefan Dennis and Rick Astley, made the trip to Guildford to talk to ACM students and offer his knowledge » more Tim Ferrone, product manager at Safe Management kindly came in to give business students a taste of managing artists and dealing with record companies on a daily basis. Tim manages Bens Brother, currently receiving national airplay and many other signed artists. Tim has several years experience working for EMI and Universals’ commercial and catalogue marketing department before leaving to join this successful independent » more 
Universal‘s Classics and Jazz A&R and Marketing Executive Tom Lewis came down to the business school to give a Marketing & Media masterclass. Tom discussed how to market an artist the major label way, the challenges and opportunities affecting breaking new artists. he has hads major success with Madelaine Peyroux, Ryan Dan, Catherine Jenkins and the hugely successful Gregorian chant Top 10 album. 
Big Management’s Gary Salzman flew in from the States to give a masterful music business lecture. A nurturing force behind the dance music industry’s biggest names including Todd Terry, Jason Nevins and Speakerbox, Gary spoke at length on the trials and tribulations of committing to a life-long career in the music industry. » more 
Vice President of Peer Music Publishing, Nigel Elderton gave music business students a glimpse into what it’s like being at the forefront of today’s music industry. A trustee of The Performing Right Society Foundation (PRSF) (the UK’s largest independent funder for new music) Nigel garnered respect from students who listened intently to his lecture and then asked some well thought » more 
Legendary manager Simon Napier-Bell gave a mesmerising business lecture to a jam-packed lecture theatre. Students were transfixed as Simon took them on a whirlwind journey through his career pointing out the highs and lows of his time spent in the music industry. The manager of artists such as Marc Bolan, The Yardbirds, Japan, Wham! and Rupert Everett, to name a small » more Scott came into the ACM to give the business students a talk on digital music distribution and his thoughts on the future of music consumption and new business models. Scott Cohen is one of the leading experts in digital distribution and new media. Scott co-founded The Orchard in 1997 with legendary Producer/ Songwriter and co-founder of Sire » more Industry veteran and Hal Leonard Director of European Sales and Marketing Mark Mumford joined the list of special guests visiting ACM by conducting a business lecture on the best way for students to market themselves to the music industry. 
Sir Harry kindly visited the business students to give a guest lecture on music publishing and how to make money from songs so songwriters can live whilst writing hits! Sir Harry (Cowell) entered the music business in 1980 and retained the same headwear to this very day. He toured with The Stranglers and The Vapours before being offered a job to » more |
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